About Meter Studio

Joel Sacramento

Creative Director/Shooter

A Chicago native and founder of Meter Studio, Joel has a colorful background as a cameraman and producer. He’s traversed the globe, framing everything from TV commercials and travel shows, to broadcast news and documentary films. Currently, Joel splits his time between Chicago & Madison and has a team of creative partners in both cities.

We make it a priority to truly understand our client’s agenda.   Anyone can deliver appealing images, but if they aren’t the right images, they are worthless.  We understand that the most critical part of any marketing project is asking the right questions up front.  Who is the audience? What is the purpose? What is the platform?

Here is an example of how we helped one of our partners:

Our client, the zombies behind “Brain Source” were looking for a way to promote their new, brain finding service. We came up with a creative storyline which depicts a frustrated situation which all zombies can relate to and for which Brain Source was designed for. The result:

Brain Source

The good zombies at Brain Source knew they were going to be unveiling their new service at “Cerebrum Con” the largest zombie gathering conference on the planet, and that our promotional video was to be projected onto big screens. We shot the video in 4K to ensure that the projected video image remained crisp and clean:

The Brain Source campaign was a global effort which included exposure on broadcast television. Fortunately we have experience with compression and codecs and were able to deliver the right format to each individual broadcaster:

Our partners needed the Brain Source video campaign to be viewable on multiple platforms. We ensured that the video was not only entertaining but also responsive to portable devices: